In sales, it’s more important than ever to become a change agent. Selling is all about change. In fact, that’s exactly what you’re selling.
You’re asking people to buy your product or service, which will impact the buyer and other stakeholders in different ways. It might make one person more productive or successful, or simply change the day-to-day routine of another. Either way, change can be disruptive to clients and full of uncertainty. But not if you’re successful at becoming an effective change agent for them.
My latest video explains why it’s so important today to help your clients achieve their goals, and some tips to make the transformation.
Got a minute or so? View my video on How to Win More Deals as a Change Agent and I’ll show you how to transform yourself from an average sales person to the advisor your clients will go to for answers – and trust and rely on for years to come.